WE HAVE DEDUCTED UK VAT FROM THESE PRODUCTS SO THAT YOU ARE ABLE TO PAY YOUR LOCAL VAT / DUTIES IN United States

Seymour's Home
  • choose United Kingdom United Kingdom
  • choose United States United States
  • choose Hong Kong Hong Kong
  • choose United Arab Emirates United Arab Emirates
  • choose Australia Australia
  • choose Austria Austria
  • choose Bahrain Bahrain
  • choose Balaeric Isles Balaeric Isles
  • choose Belgium Belgium
  • choose Brunei Brunei
  • choose Bulgaria Bulgaria
  • choose Canada - BC Canada - BC
  • choose Canada - CA Canada - CA
  • choose Canada - MB Canada - MB
  • choose Canada - NB Canada - NB
  • choose Canada - NL Canada - NL
  • choose Canada - NS Canada - NS
  • choose Canada - ON Canada - ON
  • choose Canada - PE Canada - PE
  • choose Canada - QC Canada - QC
  • choose Canada - SK Canada - SK
  • choose Chile Chile
  • choose China China
  • choose Colombia Colombia
  • choose Croatia Croatia
  • choose Cyprus Cyprus
  • choose Czech Republic Czech Republic
  • choose Denmark Denmark
  • choose Egypt Egypt
  • choose Estonia Estonia
  • choose Finland Finland
  • choose France France
  • choose Germany Germany
  • choose Gibraltar Gibraltar
  • choose Greece Greece
  • choose Guernsey Guernsey
  • choose Hungary Hungary
  • choose Iceland Iceland
  • choose India India
  • choose Isle of Man Isle of Man
  • choose Israel Israel
  • choose Italy Italy
  • choose Japan Japan
  • choose Jersey Jersey
  • choose Jordan Jordan
  • choose Kuwait Kuwait
  • choose Latvia Latvia
  • choose Lithuania Lithuania
  • choose Luxembourg Luxembourg
  • choose Malaysia Malaysia
  • choose Malta Malta
  • choose Monaco Monaco
  • choose Netherlands Netherlands
  • choose New Zealand New Zealand
  • choose Norway Norway
  • choose Oman Oman
  • choose Poland Poland
  • choose Portugal Portugal
  • choose Qatar Qatar
  • choose Republic of Ireland Republic of Ireland
  • choose Romania Romania
  • choose Saudi Arabia Saudi Arabia
  • choose Singapore Singapore
  • choose Slovakia Slovakia
  • choose Slovenia Slovenia
  • choose South Africa South Africa
  • choose South Korea South Korea
  • choose Spain Spain
  • choose Sweden Sweden
  • choose Switzerland Switzerland
  • choose Taiwan Taiwan
  • choose Ukraine Ukraine

Laura Ashley

Synonymous with British country living and romantic lifestyle, Laura Ashley wasn't just a brand name, but was the real name of the Welsh fashion designer and businesswoman who started her empire manufacturing furnishing materials in the 1950's. 

Filter By 
Type
Room
Range
Sort By 
Best Sellers
Show Clearance 
Off

The company expanded into clothing design and manufacture in the 1960's and Laura Ashley's first shop was opened in Montgomeryshire in 1961. Laura Ashley worked here herself as a seamstress.

Laura and Bernard Ashley had four children who were all involved with the business. David, the eldest son, designed the shops; one of the daughters, Jane, was the company photographer; another daughter, Emma, and their second son, Nick, were part of the company's fashion design team. Bernard was the company chairman and Laura kept a close eye on fabrics. 

The success of the business meant that the Ashley's could afford a yacht, a private plane, the French Château de Remaisnil in Picardy, Rhydoldog House, a mansion near Rhaeadr,Powys, Wales, a town-house in Brussels, and the Villa Contenta in Lyford Cay, New Providence, Bahamas.

Laura sadly died in 1985, just after her 60th birthday, when she fell down the stairs at her daughters home. Two months after her death, Laura Ashley Holdings went public in a flotation that was 34 times oversubscribed. Laura's husband, "Sir Bernard" died of cancer on 14th February 2009.

By the time of Laura Ashley's death in 1985, the company had over 220 stores worldwide, employed over 4,000 people and turned over $130million annually. On 17th March 2020, the company filed for administration and all its own stores were officially closed from January 2021.

In March 2021, thanks to new owners, Laura Ashley resurfaced as a homewares brand, available no longer in stand alone stores, but in handpicked stores and online platforms, including Seymour's Home. All Laura's signature designs, colours and textures have been re-introduced, and the brand lives on, stronger than ever....